Frizz is a common concern for many when it comes to hair care, but finding the best frizz hair care products may feel impossible. There are so many options, but not all can perform to your exact needs.

Enter Beachwaver Keep It Calm Smoothing Cream that will tame flyaways and reduce frizz while also strengthening and moisturizing the hair to keep it looking neat and shiny all day.

This lightweight formula will bring out your inner clean girl as you use it to slick your hair back. Keep reading and we’ll discuss how the ingredients in Keep It Calm makes it the perfect anti-frizz cream that you’ll want to keep on your bathroom shelf.

Keep It Moisturized

Frizz can happen for multiple reasons: damage, dryness, humidity, or even genetics. However, the easiest way to manage frizz? Adding moisture to the hair.

When the hair’s outer layer, also called the cuticle, is lifted it allows moisture from the air to enter the hair shaft. When you moisturize, you smooth down the cuticle which seals in hydration and blocks any excess moisture from the environment.

Keep it Calm pairs the Thelma and Louise of moisturizing ingredients: coconut oil and shea butter. Both ingredients keep the hair shiny, hydrated, and are packed with Vitamin E. Coconut oil can prevent damage due to protein loss which keeps the hair from breaking. Shea butter reduces dryness while softening the hair.

Together, coconut oil and shea butter seal in hydration while blocking out humidity which means fewer flyaways and stronger, healthier hair.

Keep It Strong

It doesn’t stop moisturizing; Keep It Calm Smoothing Cream also strengthens your hair! The strength of your hair and preventing frizz is not often discussed. Imagine trying to manage your frizz while also managing breakage as well. It’s a never-ending loop of the breakage causing frizz, then the frizz causing breakage and on and on!

Packed with HIx Alpha Bond Multiplier which strengthens hair up to 3x more than untreated hair! HIx strengthens your hair by penetrating the cuticle and replacing hydrogen and ionic bonds to reduce damage and prevent breakage.

However, using HIx in this case isn’t just about straightening hair. It can also prevent your cuticles from swelling from humidity as your hair absorbs moisture from the air. This swelling can cause the cuticle to lift and lose its smooth, reflective surface slowly turning your clean girl hairstyle into an indie sleaze aesthetic at best.

The more porous or damaged the hair is, the more likely this is to happen. HIx Alpha Bond multiplier steps in to rebuild the internal bonds that give your hair structure, making strands less reactive to environmental stress.

If you’d like to see how HIx is used in some of our products, check out our blog on BRB Purple Shampoo and Conditioner to see the many ways HIx can strengthen your hair.

If you’re looking for a more natural ingredient that can help strengthen your hair, Keep It Calm still has you covered with ocean-based ingredient: sea kelp.

Sea kelp is packed with all kinds of vitamins (A, C, D and E) that help strengthen and prevent breakage. Sea kelp is also known to add shine making your strands look as strong as it feels.

Pro tip for those that can’t tell if their hair is damaged: to test if you have healthy strands, wrap a strand of hair around your fingers and pull down slowly, but firmly. If you can feel it stretching out, your hair is healthy. If you find that your strand is breaking, it could be a sign of damage as your hair’s cortex may be weak and brittle. Healthy hair stretches when you pull on it since the cortex of healthy hair has elasticity.

Keep in mind that frizz isn’t always a sign that the hair is unhealthy. So, if your hair is healthy, but still frizzy, it could be other factors such as genetics or hair texture that’s causing the frizz.

Keep It Calm

Of course, one product isn’t going to control all your frizz (but Keep It Calm helps). While Keep It Calm Smoothing Cream will help keep your hair tamed, there are many Shine Bright Shampoo and Conditioner. Its argan oil and keratin formulation will help prevent frizzing as well. Pro tip: Wash with cool or warm water instead of hot water to reduce frizzing as well.

• Deep Conditioner: As we mentioned before, moisture prevents frizz by smoothing the cuticles. For a deep conditioning mask, we recommend Inner Strength Avocado Protein Mask. This mask strengthens strands and adds shine with the use of Avocado oil, Provitamin B5, and Silk Amino Acids.
• Heat Protectant: We discussed this in our blog about Great Barrier Heat Protectant Hairspray. Heat styling may cause frizz if there isn’t a heat protectant to defend against damage. If you’d like to learn more, check out our blog on Great Barrier Heat Protectant Hairspray where we elaborate how using heat protection can help reduce frizzy strands and keep a lightweight hold.
• Leave-In Conditioner: Did we mention how much conditioning can help reduce frizz? You can make the process of conditioning and detangling quicker with Luxe Leave-In Conditioning Detangler. Of course, we also have a blog for Luxe Leave-In where we dive deep and discuss all the benefits including taming tangles and locking in moisture.
• Serum: For a serum that will help you retain shine, we recommend Shine Bright Vegan Keratin + Argan Serum. Packed with the same argan and keratin ingredients as the shampoo and conditioner of the same name, Shine Bright Serum will give you silky frizz-free finish.

Conclusion

Keep It Calm Smoothing Cream addresses all your frizzy hair needs: moisture, strength and shine. We also discussed how Keep It Calm can fit your Beachwaver hair care routine.

Looking to tame your strands? Add Keep It Calm Smoothing Cream to your cart today and get the sleek, chic looks your hair has been waiting for.

Want more? Dive into our Ultimate Guide to Beachwaver where we highlight the science and beauty behind our products. Sign up for our newsletter to get first access to new drops, exclusive deals, and hair care tips.