After the Oscars, we stayed in sunny Los Angeles for the QVC Red Carpet Beauty event! Celebrity hairstylist Sarah Potempa recreated red carpet looks using the Beachwaver S.75 and S1. We...

Celebrity hairstylist Sarah Potempa styled Lea Michele last night for Elton John's 24th Annual Oscar Viewing Party. She gave Lea a gorgeous sleek topknot using the new Coast Pro Ceramic Styling Iron. We can't...

After a memorable night at the Hollywood Beauty Awards, besties Sarah Potempa, Lea Michele, Emily Potempa and Stevi Christine spent the week in Hawaii on an epic girls trip. There...

We are so proud that the Beachwaver won "Product of the Year" from the Hollywood Beauty Awards!  It was a very special night because Lea Michele presented our founder Sarah...

Valentine's Day is right around the corner! Whether you're spending time with the girls or have a date with your sweetheart, this easy heart hairstyle is a great one to try...

Step 1: Curl 1" sections of hair with the Beachwaver PRO. Step 2: Create two small, three strand braids on either side of...

Step 1: Curl smaller sections of hair with the Beachwaver PRO to get gorgeous texture. To use the PRO: Select L (left) or R (right) based...

The Beachwaver Co. is bringing our signature Victoria's Secret waves to Brisbane! Join us at Topshop Brisbane CBD for our Beachwaver Bar, where...

Now you can get the iconic Victoria's Secret hair and make up look at home with Sarah Potempa's holiday gift guide! 

We are so excited to be back in California for the next few days! Sarah Potempa will be making waves all across Los Angeles with the Beachwaver. See below for her schedule of...

    It's official! The Beachwaver Co.™ will be making waves in Paris at the 2016 Victoria's Secret Fashion Show. 

The Beachwaver Co. team had an amazing time at the Behind the Chair Color, Cut & Style Show in Fort Lauderdale! Sarah Potempa revealed our Beachwaver squad at the show,...