The Beachwaver Co.™ was founded in 2010 by celebrity hairstylist Sarah Potempa. She has styled hair for the covers of magazines, movie premieres, ad campaigns, celebrities, and even styled the President. After continually explaining the complex process to get Beachywaves to editors, Sarah thought that there must be an easier way. She sat down and sketched the idea for the Beachwaver, the first ever rotating curling iron. Enlisting her sisters and a team of engineers, they dedicated the next two years to research and development. In early 2012, the team launched the Beachwaver® PRO. The response was immediate and the Beachwaver® PRO quickly became the editors’ favorite, stylists’ go-to, and the savior for everyday women! With a vision to teach all women how to style their hair like a celebrity, The Beachwaver Co.™ team continues to grow their line of innovative, award winning, and easy to use hair tools.