Behind The Hair - Sarah Potempa Blog

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Get the Look: 1940's

One of my favorite hairstyles, is the double reverse roll of the 1940s. I love that I can use both the Beachwaver Pro and Wrap Up to easily create it! Hair in the 1940s was always perfectly styled and voluminous. In this decade, women had very complicated hairstyles to make up for the fabric rationing that impacted dresses.

What you need:

  • The Beachwaver Pro
  • All Purpose Clips
  • Bobby pins
  • Two Wrap Ups or Half Ups
  • Flexible Hold Hairspray, like Aussie's Spruch Spray

Step 1: Use the Beachwaver Pro to create a roller-set on the bottom half of the hair. See tutorial here. Brush out and mold the curls with the On Set Styling Brush.

Step 2: Divide hair into two sections, half up/half down. Then create a middle part on the top section of the hair. Divide those two sections.

Step 3: Using he first Wrap Up, create a double reverse roll on one side by pinching the Wrap Up at the end of the hair and rolling in. Fasten in place with bobby pins. Repeat this on the other side of hair.

Step 4: Spray hair with flexible hold hairspray.

Makeup in the 1940's was drastically different than that of the makeup looks in the 20s and 30s. Makeup became fresh and sweet. Redder than red lipsticks and nails were all all the rage. Prominent arched eyebrows were also big.

Whenever you are going for a more natural look, focus on your skin. Start off with a tinted moisturizer that will give you coverage and moisture. For more of a natural flush and glow, use a cheek stain like the one by Tarte in Tipsy. Finish with a bright red lipstick with orange undertones. Use a small angled brush with your foundation or powder to clean up any areas to get the perfect lip.

The amazing Makeup Artist, Gianpaolo Ceciliato, did my makeup. Here's what he used:

  • Nars Tinted Moisturizer in Alaska
  • Laura Geller Brow Pencil in Taupe
  • Tarte Lip stain in ‘Spirited’
  • Tarte Cheek stain in ‘Tipy’